Who is the final consumer?

The final consumer is the person or entity that consumes or uses a product or service. We also call this person the ultimate consumer. We can use the term ‘ consumer goods ‘ with the same meaning as final goods. A good is something we make for consumers to buy.

What is final consumer marketing?

“2. It is a type of strategy promotion that is primarily focused on the end users of the products and services.” The final consumer consumes final goods, i.e., consumer goods. As the image shows, sometimes the buyer (purchasing agent) and final consumer are different entities.

What is a consumer good?

A consumer good, or final good, is a finished product ready for purchase from a retailer. Consumer goods can be classified as durable, non-durable, or services. Marketing of consumer goods depends upon the use, price, and features of the item. A consumer good, or final good, is the end product a business produces for purchase by a consumer.